Clothes make the people

Sitecore CMS for MEWA


Abu Dhabi

Köpenicker Straße 9
10997 Berlin

+49 30 97006 0
“As a native Berliner, I’m proud that ]init[‘s headquarters in Berlin is a strong backbone for the company. Over 250 staff in Berlin's Kreuzberg district provide solutions for clients in Germany, Europe and across the whole world.”
Thomas Cohén
Sales Director
Thomas Cohén, ]init[
Middle East

Abu Dhabi Mall, East Tower
Office No. E103
P.O. Box 109551
Abu Dhabi, U.A.E.

“We enjoy a valuable collaboration with the Emirate and our many clients in the region. I am proud that in 2007 we opened a branch with over 25 employees working on world-class solutions in eGovernment.”
Mohamed Ben Lakhoua
Branch Manager
Mohamed Ben Lakhoua, ]init[

Square Ambiorix 10
B-1000 Brussels

+32 2 880 06 14
“]init[ has had a presence in Brussels, the heart of Europe, since 2011. Our first European projects date back to 2007. The versatility of the city suits us well, as well as reflecting the international focus of ]init[.”
Boris Marinov
Sales Manager
Boris Marinov, ]init[

7th Floor, 5A, Epitome Building
​DLF Cyber City, Phase III
Gurugram – 122 002, Haryana

+91 124 648 500
“Since 2012, we’ve realized portals and IT solutions for Indian and international clients here at ]init[’s branch in Delhi. Long-term, trusting client relationships are particularly important for me.”
Shilpa Singh
Branch Manager
Shilpa Singh, ]init[

Poststraße 33
20354 Hamburg

+49 40 35085 171

Spiesergasse 20
50670 Cologne

+49 221 474421 80
“As a Cologne native, I am so pleased to be able to combine my work and my home town at ]init['s Cologne branch. In the middle of the old town, near the cathedral, over 20 employees work on projects for clients all across North Rhine Westphalia.”
Anne Witt
Branch Manager
Anne Witt, ]init[

Weißliliengasse 5
55116 Mainz

+49 6131 55392 0
“Mainz is part of ]init[‘s original core. We implemented the first government portals for Rhineland-Palatinate as early as 1995. Today we operate across state borders in the region and implement digital projects for over 50 clients in the public and financial sectors.”
Angelo Mario Buoro
Branch Manager
Angelo Mario Buoro, ]init[

Sonnenstraße 10
80331 München

+49 89 8904471 0
“To me, Bavaria is a special place. Politics, administration, research and business join forces as pioneers in eGovernment and digitalization. In our Munich office we are committed to this.”
Tomma Brandis-Schwarz
Branch Manager
Tomma Brandis-Schwarz, ]init[

174,600 company clients. 1 million people wearing MEWA work clothes. And over 2.5 million satisfied users of the MEWA cleaning systems. The new corporate website for Europe's leading textile management provider is as individual and comprehensive as MEWA’s products and services. It has been a transformation from an information portal to a full-fledged B2B portal.

Our certified Sitecore developer team transformed the existing information platform into a modern sales portal. The Sitecore Experience Platform 8.1 base serves all 16 national websites in 19 languages, ensuring consistency in customer browsing.

Our status as a Sitecore Gold Implementation Partner allowed us to directly connect the Sitecore CMS to MEWA’s internal systems. The high-performance interfaces for Media Asset Management (MAM), Product Information Management (PIM) and Customer Relationship Management (CRM) make the website well equipped for B2B communication with a cross-channel user experience.

Speaking of frontend, five viewports perfectly match the interactive interface to different devices, from smartphones to smart TVs.


Client advantages

  • High-level user experience through user group- and industry-entries optimized for target groups, with clearly structured product presentations on all digital touch-points.
  • Fitting perfectly to the client’s requirements, and integrated into the system landscape, is the newest generation of Sitecore CMS with specially developed interfaces including the Canto Cumulus Digital Asset Management.
  • Flexible presentation of the website through the implementation of an impressively responsive design with 4 viewing windows, 29 site templates and 14 image formats.
  • Highest accessibility through the provision of a scaled infrastructure, in collaboration with MEWA’s hosting partner.