Website relaunch for Federal institute BAM
Safety in technology and chemistry. This is what the Federal Institute for Materials Research and Testing (BAM) researches, checks and consults on, to protect people, the environment and goods. In guarding against fatigue of the old CMS, we rebuilt the BAM website based on Government Site Builder.
Our UX consultants developed a new design and navigation concept, then implemented this new BAM identity on the web. And for a modern look to display the array of content that BAM produces, our designers created a tiled view allowing for flexible agenda setting and editorial freedom.
Benefits for the client
- A contemporary design and navigation enables the different target groups various separate entry paths to the topics and information offered by BAM.
- A topic-based structure allows reference to current social issues, thereby improving external visibility.
- BAM’s work displayed in an interesting and authentic way – in cooperation with our partner for PR photothek.
- Full service relaunch with new concept, design, technical implementation and hosting in ]init[‘s own data center.