Best intranet 2017

Continental project wins digital award


Abu Dhabi

Köpenicker Straße 9
10997 Berlin

+49 30 97006 0
“As a native Berliner, I’m proud that ]init[‘s headquarters in Berlin is a strong backbone for the company. Over 250 staff in Berlin's Kreuzberg district provide solutions for clients in Germany, Europe and across the whole world.”
Thomas Cohén
Sales Director
Thomas Cohén, ]init[
Middle East

Abu Dhabi Mall, East Tower
Office No. E103
P.O. Box 109551
Abu Dhabi, U.A.E.

“We enjoy a valuable collaboration with the Emirate and our many clients in the region. I am proud that in 2007 we opened a branch with over 25 employees working on world-class solutions in eGovernment.”
Mohamed Ben Lakhoua
Branch Manager
Mohamed Ben Lakhoua, ]init[

Square Ambiorix 10
B-1000 Brussels

+32 2 880 06 14
“]init[ has had a presence in Brussels, the heart of Europe, since 2011. Our first European projects date back to 2007. The versatility of the city suits us well, as well as reflecting the international focus of ]init[.”
Boris Marinov
Sales Manager
Boris Marinov, ]init[

7th Floor, 5A, Epitome Building
​DLF Cyber City, Phase III
Gurugram – 122 002, Haryana

+91 124 648 500
“Since 2012, we’ve realized portals and IT solutions for Indian and international clients here at ]init[’s branch in Delhi. Long-term, trusting client relationships are particularly important for me.”
Shilpa Singh
Branch Manager
Shilpa Singh, ]init[

Poststraße 33
20354 Hamburg

+49 40 35085 171

Spiesergasse 20
50670 Cologne

+49 221 474421 80
“As a Cologne native, I am so pleased to be able to combine my work and my home town at ]init['s Cologne branch. In the middle of the old town, near the cathedral, over 20 employees work on projects for clients all across North Rhine Westphalia.”
Anne Witt
Branch Manager
Anne Witt, ]init[

Weißliliengasse 5
55116 Mainz

+49 6131 55392 0
“Mainz is part of ]init[‘s original core. We implemented the first government portals for Rhineland-Palatinate as early as 1995. Today we operate across state borders in the region and implement digital projects for over 50 clients in the public and financial sectors.”
Angelo Mario Buoro
Branch Manager
Angelo Mario Buoro, ]init[

Schönfeldstraße 8
80539 München

+49 89 8904471 0
“To me, Bavaria is a special place. Politics, administration, research and business join forces as pioneers in eGovernment and digitalization. In our Munich office we are committed to this.”
Tomma Brandis-Schwarz
Branch Manager
Tomma Brandis-Schwarz, ]init[

With the relaunch of the global Continental intranet, digital agency ]init[ and Continental have secured a joint win in the Intranet category at the Digital Communication Awards 2017.

The technology company was in the running for its completely customizable portal for its 230,000 staff under the slogan “Creating the workplace of the future”. The intranet makes the Continental world available to staff, more accessible and useable across different devices. “As a fully social intranet, it fosters dialogue between staff and the company, thereby strengthening our company culture”, explains Monika Andrae, Head of Online Relations at Continental. Every page can be seen at a glance, shared and favorited. A comment function offers the opportunity to discuss current topics.


Jan Giesau, Project Leader Continental Intranet at ]init[ and Jannik Krabbe, Continental AG, accepting the Digital Communications Award on 29 September 2017 in Berlin. (Photo: Quadriga Berlin)


The jury was enthusiastic about the user-focused portal concept, which was built following field interviews and UX tests with over 1,000 staff. With around 500 user stories and 900 story points, the central needs of the international company could be addressed and summarized in a solution that replaces more than 45 local intranets.

The Continental intranet offers technical innovations that helped it to stand out from the competition: a “mixed language” concept promotes information exchange and bridges language barriers between the company’s 427 locations in 56 countries. Employees define their preferences from 15 languages, which the system considers with content output. In addition to this, the new intranet ensures the content is as up-to-date as possible. If a page is not updated for more than 12 months, it is automatically marked as outdated and deleted, if there are no changes made by the page owner.

“The Digital Communication Award underlines the high-level commitment from Continental to a unified, integrated intranet, that the staff’s information and communications needs are at the center of it all,” said Harald Felling, Chief Operating Officer at ]init[, of the award. “As well as the efficient technical implementation of the portal with CoreMedia CMS, we are also proud of the implementation of a global training program to introduce the intranet with around 90 in-person trainings in 2016 and over 30 editorial trainings in 2017. So far around 1,300 staff have been through this training program.”

]init[ has supported Continental since 2015 with its strategic shift in online communication. Alongside the technical relaunch of the Continental intranet, ]init[ has also been responsible for the relaunch of the company’s corporate website.

Press release, 5 October 2017