]init[ Wins NABU Account for Website Relaunch

NABU (Naturschutzbund Deutschland) e. V. will celebrate its 125th anniversary in 2024. This is a welcome opportunity for a major website relaunch, which our digital specialists are now designing and implementing.

init gewinnt Etat des NABU für Website Relaunch
A designer works on an interface design on an iMac.
Two people are talking at a PC workstation.

With a history spanning 125 years and a membership of 940,000, including both members and supporters, Germany’s largest environmental organization provides information on its website about issues related to a sustainable future that affect us all.

In addition to offering insights into the organization’s diverse projects, the website serves as a key channel for recruiting members and raising donations, and is also the most successful website among German environmental organizations. As part of the relaunch project, we are ensuring that NABU further solidifies and expands this position.

I am delighted that we were able to win over NABU with our creative and technical approach. As an EMAS-certified company, we are committed to the responsible use of resources, even when creating digital products. This provides the perfect foundation for our collaboration.

Sandra Valentin

Chief Operating Officer

We manage every aspect of the project through our full-service approach: from the initial concept and website design to technical implementation and migration to a new CMS. We will also handle hosting in our own BSI-certified data center. Our shared goal: to create a simple, modern platform for information and engagement, as well as to provide important food for thought on sustainable commitment. The result is a new website that delivers real added value for visitors, inspires enthusiasm for nature conservation, and encourages engagement.

Join us in shaping the digital society of tomorrow!

Anne Pohl, Business Developer at ]init[ AG

Anne Pohl

New Business

Current Topics and Projects

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